How much investment do children’s parks need?
The investment of children’s parks can be divided into: site leasing, site decoration, equipment procurement, staff salaries, promotion and operating costs. Let’s analyze and explain it for you.
1. The rent of the children’s park is determined by the urban development level, location, scale, popularity and other factors. In the central area of the first, second and third tier cities, the rent level is about 90-130 yuan per square meter; In the central business district of the fourth and fifth tier cities, the rent level is about 35-75 yuan/square meter; The rent of venues in township areas is relatively cheap. Even in the center of the town, the rent of children’s playground with an area of more than 90 square meters varies from 1900 yuan to 3800 yuan per month. Of course, different regions have different levels of economic development, and the rent level is also quite different. The above quotation is for reference only.
2. The purchase of children’s amusement equipment is a basic part of the Children’s Paradise. Therefore, scientific and reasonable matching is required when selecting equipment. The planning scheme of the site and equipment should be considered. How to look more reasonable and make children play more interesting; Before selection, we should do a market research with the children nearby to find out what kind of facilities, colors, types, etc. they like. On the one hand, we can understand the children’s preferences, and we can also purchase facilities in a targeted way. On the other hand, we also promoted the reputation of the amusement park when choosing. Generally speaking, small children’s amusement facilities will choose the equipment of comprehensive projects such as Naughty Castle and Zhiyong Grand View as the main equipment, supplemented by coin operated equipment, electric equipment, projection equipment and other experience equipment to make children’s parks more attractive to children. The price of Naughty Castle is generally about 400-800 yuan/square meter, and the price of electrical appliances is usually set by the set. Investors can match it according to their own needs.
3. The cost of site decoration is generally determined by the fineness of decoration materials and styles. Decoration materials shall be safe, healthy and environmentally friendly. The decoration style can be based on the park positioning. Generally, the decoration is average, and the cost is about 300 yuan/square meter.
4. Generally speaking, a small children’s park needs at least 3-5 employees to manage the salary. Recruiting shop assistants need to like children, have affinity, and have pre-school education experience is preferred. You can take children to participate in various activities to promote the atmosphere in the store. Generally, the salary of employees in children’s parks is about 2400-4600. The specific salary shall be determined according to the local economic level and the personal ability of the employees.
5. Publicity and promotion If the children’s park is popular, publicity and promotion are essential. For example, the cost of distributing leaflets, posters, billboards, WeChat forwarding and promotion depends on the promotion plan of the investment operator.
6. Operating cost The expenses needed to operate the children’s park, such as water and electricity, office supplies, air treatment equipment, activity plan planning, etc. Before investing, investors need to plan their own investment plans, make investment budgets, and reserve some funds to avoid affecting the later operation of the park.